MANAGEMENT

Management Team

The people responsible for our strategy, operations and specialist services.

Zhang Yijia

Zhang Yijia

Chief Executive Officer

Zhang Yijia leads Asian Games Esports Limited’s strategic planning and day-to-day operations. He previously served as General Manager of Global Esports for Honor of Kings.

Li Xuan

Li Xuan

Vice President

Li Xuan contributes to strategic planning and is responsible for broadcast services, technology platform development, marketing and public relations communications, as well as selected game company relationships and business development initiatives. He previously led the LPL brand and the Technical Services Centre at TJ Sports.

Liu Zhikun

Vice President

Liu Zhikun contributes to the company’s strategic planning and is responsible for selected game company partnerships and business development. He has extensive experience in animation and comics culture, IP merchandise and esports events, with a background in large-scale event planning, international brand partnerships and project coordination. He has worked with brands including Disney and Hasbro and helped advance multiple Asian Games esports partnerships, bringing practical experience in connecting events, IP and product development.